Buy It Now
Ebay defines “Buy It Now” as:
Buy It Now is the simplest way to buy on eBay. It allows you to buy an item when you want it, at a known set price.
If you are a guest, you can use Buy It Now, but you are limited to two guest eligible purchases.
When you see the icon next to a listing, or see a Buy It Now price listed on an item page, the seller gives you the opportunity to purchase the item right away without waiting for an online auction to end.
So why would someone click “Buy It Now” if they had no intention on buying it now? I listed my motorcycle on Ebay yesterday and later in the evening I got an email from Ebay stating that someone bought it. I contacted the guy via email and heard nothing. I then called him and he seem somewhat stoned. Later this evening I received a call from his wife stating that he was not getting the bike and I was not getting a single cent of her money. Then why the hell did you click, “Buy It Now”? Now I get to relist the bike and hope to get my money back from the previous listing.
